ACCT 151 – Introduction to Financial Accounting
CSE 109 – Systems Software
- Advanced programming and data structures, including dynamic structures, memory allocation, data organization, symbol tables, hash tables, B-trees, data files. Object-oriented design and implementation of simple assemblers, loaders, interpreters, compilers, and translators. Practical methods for implementing medium-scale programs.
CSE 198 – Introduction to Data Science
- Data Science is a fast-growing interdisciplinary field, focusing on the computational analysis of data to extract knowledge and insight. This course will introduce students to the collection, preparation, analysis, modeling and visualization of data, covering both conceptual and practical issues. Examples and case studies from diverse fields will be presented, and hands-on use of statistical and data manipulation software will be included.
MKT 111 – Principles of Marketing
- The purpose of this course is to give an overview of the entire marketing function. The objective is to take a broad-based approach to expose students to the meaning of marketing, the terminology of marketing, the activities involved in marketing, how managers make and implement decisions in marketing, and how they evaluate the results. The role of marketing in the broader society will also be discussed. At the end of this course, students will be able to understand the meaning of the marketing concept, various marketing terminologies, how firms develop and evaluate marketing strategies related to product, place, price, and promotions, how marketing strategies are related to other strategies of the firm, and what internal and external factors influence the marketing decisions. The outcome of the course will be assessed by a series of multiple choice and short essay questions, and other suitable assignments decided by the instructor.
Computer Science & Business Student | Lehigh University '18